Biondo Creative Blog

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Understanding Schema and Structured Data: A Quick Primer

Understanding Schema and Structured Data: A Quick Primer

In today's digital age, businesses must make their online presence as clear and comprehensive as possible. One way to achieve this is through structured data, also known as schema. This blog post will provide an overview of schema and structured data, how they can...

Unmasking Dark Patterns in UX: A Guide to Ethical Web Design

Unmasking Dark Patterns in UX: A Guide to Ethical Web Design

In the user experience (UX) world, a term has been gaining attention lately: dark patterns. These design choices benefit the business, often at the user's expense. This blog post will delve into dark patterns, how they're being used, and how to avoid them in your web...

Top 10 Tips for The Best Plumbing Web Design

Top 10 Tips for The Best Plumbing Web Design

Top 10 Tips for The Best Plumbing Web Design In 2022, Plumbing website design is one of the most important aspects of any plumbing business. A well-designed website can help you generate leads, drive traffic and create a user-friendly experience for your visitors....

How to Choose a Web Design Company: 7 Steps

How to Choose a Web Design Company: 7 Steps

How to Choose a Web Design Company: 7 Steps When it comes to creating a website, many business owners feel overwhelmed. After all, there are so many web design companies to choose from, and it can be difficult to know which one is the right fit for your business. But...

What is Responsive Design

What is Responsive Design

What is Responsive Web Design? More and more people are using their smartphones and tablets to access the internet, which is why your website needs to be responsive - that is, it should automatically adapt to the size of the screen it is being viewed on. If your...

Previous Blogs 🗞

Catch up on the latest blogs.

5 Online Marketing Techniques That Deliver Big ROI

Online marketing is an interesting field in that it’s continually getting more effective while at the same time growing in complexity. There are more ways than ever before to profit from a strong web presence, but it’s also easier to waste your time and money on the...

How to Zero in on the Perfect Web Design Company

If you are a business owner or executive who is comparing web design companies, we know you’re facing a big challenge. A lot of creative companies can seem similar to one another, and there are more choices than ever before. Things get even harder if you aren’t already an expert in online marketing, as you may run into terms and jargon you don’t fully understand.

Have You Winterized Your Business Website?

Is your website ready for the coming months?  All around the country, people are making preparations for fall and winter by covering pools, swapping windows, and changing tires. And yet, few business owners and executives are giving thought to prepping their websites...

Is There Life After SEO Success?

Achieving a top ranking on Google for a number of different keywords can seem like an impossible and almost never-ending challenge. Find out about life after SEO Success.

5 Great Uses for Your Facebook Business Page

Most business owners recognize intuitively that social media marketing today resembles search engine optimization a decade ago. It’s an opportunity to build your brand and bring in customers without spending a ton of time or money.

How Marketing Automation Boosts Your Business

Marketing automation has become something of a buzzword in the web design industry lately, but interest isn’t really living up to execution. In other words, even though lots of business owners are excited about the idea of creating automated marketing campaigns, most aren’t actually taking steps to put them in place.

3 Reasons Business Owners Get Unnecessarily Overwhelmed

Does running a successful business necessarily mean you have to be too busy and overwhelmed all the time? We certainly know men and women who seem to think so, even though we also work with others who run profitable companies while remaining calm, composed, and in control of their schedules.

5 Ways to Get More Control Over Your Schedule

If there’s one thing most of our web design clients have in common, it’s a desire to get more control over their schedule. Whether it’s an initial consultation or a regular website review, we often meet with men and women who seem to be moving at breakneck speed from one task or appointment to the next.

5 Tricks of Top Web Designers

How do the best web designers approach their work? After years of experience in this field, and dozens upon dozens of successful projects, I’m convinced that producing something special is as much about the process you follow as it is the talent you have. In other words, it helps to have some good artistic instincts, but it’s even more important to embrace the right habits.

4 Things Advanced CRM Systems Can and Can’t do for Your Website

Executing a profitable internet marketing campaign can involve a lot of tedious and exhausting details. It’s no wonder, then, that so many business owners ask us about the value of advanced customer relationship management (CRM) systems like HubSpot and Infusionsoft.

Why Website Audits Are an Absolute Necessity

Most website redesign and online marketing projects begin with an online audit. Clients who have never been through this process often wonder whether website audits are really necessary. In many cases, they would prefer to jump ahead to examining new layouts or making plans for fresh social media campaigns.

What Comes After SEO and PPC?

Most business owners and executives who come to us for web design and internet marketing already know about SEO and PPC. That’s because the majority of companies, no matter how small or large, use search engine optimization and pay-per-click advertising to drive targeted customers to their websites.

The One Thing You Need to Succeed at SEO

Business owners often ask me what the secret to search engine optimization success is. I get the sense that they are normally looking for some kind of secret technical tip or tactic, but the answer I provide is a lot more basic: patience.

The Hardest Part of Social Media Marketing

In a big picture sense, social media marketing is easy: just set up profiles in all the major platforms, engage with fans, customers, and colleagues, and then watch the resulting traffic arrive at your website and manifest itself into sales.

Why Google Ads Advertising Works So Well

Most of the business owners and executives I meet with are at least somewhat familiar with Google AdWords advertising. And yet, I find that opinions about search marketing tend to be all over the plac

Is it Hard to Create a Website?

Sometimes, business owners and newer colleagues will ask me flat out: “is it hard to create a website?” The answer, in most cases, is “no.” Although there are some things that make small business web design and corporate web design a little more complicated, the...

The Truth About Web Design and SEO

Search engine optimization (SEO) has become such a big part of online marketing that a lot of business owners think it’s part of the web design process. The truth is that it should be, but some digital agencies don’t offer web design packages that include it. In other words, they’ll lay out some pages for you, but will charge extra – or refer you elsewhere – if you actually want to find customers using Google.

Do You Need a Local Web Design Studio?

Talk to a few business owners – or even web designers who work with clients around a city or region – and you’ll run into some big disagreements about whether location matters. That is, some think it doesn’t matter whether a web designer and a client are a block away...

How Can You Tell Different Digital Marketing Agencies Apart?

Sometimes, new clients will tell me that the hardest part of the web design process is figuring out which of the many digital marketing agencies in Philadelphia to work with. Most business owners know they want a website, need search engine optimization, are...

How to Make Local Marketing Work on the Web

It’s somewhat ironic that the World Wide Web – the greatest tool in the history of all mankind for helping people to form global business connections – has now become the primary resource for local marketing, as well. That’s the way progress works, though. Modern...

Why All Web Design Should be Interactive Web Design

Within the creative services industry, there is a lot of talk out there about interactive web design. While interactive web design might sound like just another tech buzzword, it’s actually an important concept. Essentially, it means that your pages and layouts should...

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