The Hardest Part of Social Media Marketing
In a big picture sense, social media marketing is easy: just set up profiles in all the major platforms, engage with fans, customers, and colleagues, and then watch the resulting traffic arrive at your website and manifest itself into sales. However, there is a part...
Why Some Companies Struggle With Social Media Marketing
Business owners and executives love the idea of social media marketing. It’s not hard to imagine why: not only do they enjoy using social sites like Facebook and Twitter in their own lives, but social media runs on time and attention rather than money. In other words,...
3 Social Media Marketing Rules You Shouldn’t Break
Social media marketing is a relatively new way to reach out to customers. And, social media platforms are popping up and gaining popularity all the time. Anyone who has been around long enough to remember MySpace, or wonder what Snapchat is all about, will know...
What Makes Facebook Advertising Different?
A lot of marketers who have had great success with Google AdWords were particularly excited to see Facebook rollout their own pay-per-click advertising platform. Most assume that, because they had done well with search advertising, they would be set up to do great...
Great Business Uses for Your Social Media Accounts
The profiles you have on Facebook, Twitter, and other social media platforms to promote your business have good and bad uses. That’s something most business owners find out as they try to engage buyers on each site, they discover what does and doesn’t work. That...
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Yardley, PA 19067-9997
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