A YouTube marketing video without any views doesn’t have much value. It can’t do you any good because it isn’t being seen by your potential customers or clients. And, it can’t help your target audience because they haven’t been informed, engaged, or told about...
Did you know that approximately 5 billion videos are seen on YouTube each day? Have you ever thought about how many of your customers probably check in on the world’s most popular video site as part of their normal work week? When they do, are they seeing you or your...
It’s been our opinion and experience that virtually any kind of business can benefit from social media marketing, and especially exposure on Instagram. However, there certain types of companies where getting the word out through images is especially important. To give...
Setting up an Instagram account for your small business is easy. Promoting it in a way that attracts customers and helps you to build an unknown, successful, and thriving brand is a bit harder. What’s important for entrepreneurs, though, is to not confuse “harder”...
Can you effectively promote your small business on Instagram? Lots of the entrepreneurs we meet with worry that they’ll have a hard time competing head-to-head with more established brands and marketers. However, in our experience the opposite is true: Instagram is...
Often, new clients come to us wanting to know how major brands use Instagram, or with questions about how to promote a product on the social platform. While there aren’t always set answers – every situation is different – the best Instagram marketers do follow a set...
