Biondo Creative Blog
Latest insights, best practices and news
Stay up to date with the web design industry and what’s going on at Biondo Creative.
Featured Posts
How to Choose a Web Design Company: 7 Steps
How to Choose a Web Design Company: 7 Steps When it comes to creating a website, many business owners feel overwhelmed. After all, there are so many web design companies to choose from, and it can be difficult to know which one is the right fit for your business. But...
What is Responsive Design
What is Responsive Web Design? More and more people are using their smartphones and tablets to access the internet, which is why your website needs to be responsive - that is, it should automatically adapt to the size of the screen it is being viewed on. If your...
Google My Business Renamed to Google Business Profile as Features Migrate to Maps and Search
Learn more about the upcoming change to Google My Business, including what it means for your business.
How Small Companies Topple Bigger Competitors Online
It is sometimes accepted as a given that you can’t succeed in online marketing if there are a few major players in your business or industry. Let’s look at a handful of ways small business owners outfox their larger competitors…
Finding the Right Online Marketing Mix
The average business owner doesn’t have enough of either time or money to try everything. So, they have to make choices – decisions to prioritize email over social media, for example, or search engine optimization rather than content creation. These are the kinds of real-world calls that can make or break your bottom line. So, how do you find the right online marketing mix? Here are some rules we follow when getting new clients sorted out…
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Previous Blogs 🗞
Catch up on the latest blogs.
4 Proven Business Design Principles to Follow
Most of the business owners we meet with aren’t overly concerned with the artistic aspects of graphic design. On our award-winning team, we follow four important principles when arranging graphic styles. Let’s look at them one-by-one…
What Graphic Design Is All About
We’ve gotten used to clients asking about graphic design principles, style guides, and graphic communication principles. So, let us give you our view of what graphic design is all about…
How Do You Define Social Media Marketing Success?
Are you winning on social media, or just wasting time posting content that isn’t persuading anyone to work with you? No two online marketing situations are ever exactly the same, but we generally break “success” in social media for business uses down into four categories…
How to Use Your Social Media Accounts for Business
Lots of the new clients who come to us for advice and business growth are familiar social media. So we figured there must be a lot of readers out there who aren’t sure how to use social media accounts for business, either. Here are some quick and proven tips you can follow…
Quick Marketing Tips for the 4 Major Social Media Platforms
When new clients come to us asking which social media sites they should use for marketing, our stock answer boils down to: “the ones your customers are using.” When they aren’t sure, however, our backup solution is to point them at the four most important platforms for small and medium-sized businesses: Facebook, Twitter, Instagram, and LinkedIn. Here are a few things you can keep in mind when working on each site or app…
What is Considered Social Media Marketing?
What is social media, exactly? And does social media marketing encompass the things you’re already doing, or a completely different set of tools and tasks? What one person thinks of as “social” falls into search, email, or content marketing for someone else. With that in mind, let’s look at a few different categories of social interaction that all work together…
How to Do Social Media Marketing Right
Although there aren’t many hard and fast rules in the growing social space, we do have a handful of best practices we think you should follow if you want to turn your social accounts into a force for lead generation online sales…
The Benefits of Batching Your YouTube Marketing Videos
When you create batches of five, ten, or more at once you realize a number of benefits that aren’t available when you do them one at a time. Let’s look at a few of the reasons you should batch your YouTube Marketing videos…
How to Finish a YouTube Video for Your Business Channel
Sometimes marketers are in such a rush to release their new creations that they overlook finishing touches that would make a huge difference. For instance, a YouTube video that has been properly polished and released might get 10 or 20 times as many views as one that was simply uploaded with no forethought. That’s obviously a huge gap in results. So, how do you properly finish a YouTube video for your business channel? Here are some simple rules to follow…
Vote for Biondo Creative
Biondo Creative has been nominated for the Bucks County Happening List in 3 categories and WE NEED YOUR HELP!! Please vote, share with your friends/family and tag your friends to vote for Biondo Creative. 1. Bucks County Best Web Designer...
5 Kinds of Videos You Need for Your YouTube Marketing Campaigns
Because we want to see your online marketing campaigns get off to a fast start, today we are going to give you some strong idea starters to work with. Let’s look at five different kinds of videos you should include in your YouTube marketing campaigns…
How to Get More YouTube Views for Your Marketing Videos
A YouTube marketing video without any views doesn’t have much value. It can’t do you any good because it isn’t being seen by your potential customers or clients. And, it can’t help your target audience because they haven’t been informed, engaged, or told about what you have to offer. For that reason, one of the most important questions we answer is: “how can I get more YouTube views for my marketing videos?”
How to Use YouTube for Marketing
Have you ever thought about how many of your customers probably check in on the world’s most popular video site as part of their normal work week? When they do, are they seeing you or your competitors? Usually, when our clients start thinking about these questions, it leads them to conclude that they need to become more active about producing and sharing more clips. Today we are going to share for you a few quick basics on how to use YouTube for marketing. Here are some things you can do to get started right away…
10 Kinds of Businesses That Need to Market on Instagram
Certain types of companies where getting the word out through images is especially important. To give you a sense of why, let’s look at 10 kinds of businesses that absolutely need to market themselves on Instagram…
How to Market Your Instagram Account (for Business Owners)
Setting up an Instagram account for your small business is easy. Promoting it in a way that attracts customers and helps you to build an unknown, successful, and thriving brand is a bit harder. To show you how it’s done, here is our step-by-step business owners’ guide to marketing your Instagram account…
How to Promote a Small Business on Instagram
Instagram is actually a very friendly environment for small business owners who are dedicated to finding customers. This is because Instagram marketing is all about time, creativity, and branding. It doesn’t take big budgets, and a sense of authenticity or belief in your own business can take you a long way. With that in mind, let’s look at the basics of how you promote a small business on Instagram…
How to Promote Products on Instagram
If you have physical products to sell, here are some things you should keep in mind when promoting them through the world’s most popular image-based social app…
Why Use Instagram for Marketing?
Many entrepreneurs who use Instagram regularly overlook its potential in thinking of ways to attract new customers. That’s a mistake, and a potentially costly one. Whether you realize it or not, there are lots of ways to use Instagram to promote your products, build a brand, and stay on top of customer’s minds. Let’s look at a handful of reasons you need to be using this image-based social media service to grow your business…
How to Setup Google Analytics on Your Business Website
Would you like to have more information and insights from your website? Want to use real data, from actual buyers to optimize your campaigns and earn a higher return on investment? In either case, your first step should be to install Google Analytics on to your business website. Getting the app is easy, but there are a few tweaks you’ll have to make if you want it to be properly configured. Let’s look at a few settings that are particularly important to business owners and executives…
What Can You Do With Google Analytics?
Google Analytics a wonderful (and free) app that can help you to understand what’s happening on your website while discovering new online marketing opportunities. However, we often find new clients come to us without much understanding about the specifics that Google Analytics has to offer. With that in mind, today’s post is going to highlight seven key insights you can gain from learning the basics of the software. Here are some things you will be able to see right away…
How Google Analytics Works on Your Website
Most business owners and marketing professionals have heard of Google Analytics, and many who come to us have used it in the past. However, we’ve become accustomed to being asked lots of questions about how it works and what it’s actually used for. To help you understand why you need to be making the most of Google Analytics, let’s take a quick, step-by-step look at how you put it to use…
How Can Google Analytics Help Your Website?
Most of the business owners and executives we work with are already extraordinarily busy. Despite their best intentions, they may struggle to make time for a new routine or piece of software if they don’t see the value. That’s why we help them to understand the benefits of a good web statistics platform. In today’s post, we’re going to share some insights that help to answer the basic question: “what is Google Analytics used for?” Here’s what it can do…
Is Google Analytics Free?
One of the first pieces of advice we offer to new web design and online marketing clients is to start tracking visitors and studying statistics. That way they can know whether their campaigns are moving in the right direction. Often, they fully understand our suggestion, but have a follow-up question in mind: “is Google Analytics free?”
How to Use Facebook: A Guide for Startups
If you have a new business (or one that just needs a sales and marketing boost) and are wondering where you should begin with Facebook, here are some steps you can follow right away…
How Can I Use Facebook to Promote My Business?
Many new clients admit they’ve been interested in social media marketing and advertising, but haven’t gotten the results they’d hoped for in the past. One of the ways we help them is by understanding the best uses for their Facebook page and social media profiles. In other words, a better question than “how can I use Facebook to promote my business?” might be “what should I be promoting on my company’s Facebook page?” Let’s look at some of the best answers to that question…
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We create meaningful, innovative and user friendly websites that tell your story.